The White House, through an outside event production company called Harbinger, is soliciting corporate sponsors for this year’s annual Easter Egg Roll, which is prompting major concerns from ethics experts and shock from former White House officials from both parties.
The sponsorship offers range from $75,000 to $200,000, with the promise of logo and branding opportunities, according to a nine-page document sent to potential sponsors and obtained by CNN.
The Egg Roll, which began during the Rutherford B. Hayes administration in 1878, has long been privately funded without taxpayer dollars, largely through the American Egg Board, which also provides tens of thousands of eggs for the occasion.
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‘This is not your grandmother’s Easter Egg Roll’: White House seeks corporate sponsorships for Easter event
The White House, through an outside event production company called Harbinger, is soliciting corporate sponsors for this year’s annual Easter Egg Roll, which is prompting major concerns from ethics experts and shock from former White House officials from both parties.